Are you still wondering how you can build an eCommerce website by yourself? In this article, I will explain how you can easily build an eCommerce website based on WordPress and WooCommerce using our newly-released theme Upscale theme.
WooCommerce and Upscale Theme Overview
When you try searching for an eCommerce platform, WooCommerce certainly will come up as it is the popular one. It actually is a WordPress plugin, meaning that the basic thing you need to do to build your store using WooCommerce is to get the self-hosting WordPress. WooCommerce offers you much cheaper cost with more flexibility to build your eCommerce, and it is mostly compatible with other WordPress plugins. If you have an existing web, you don’t need to worry to create a separate web for selling products. Furthermore, you can read the article here to know the reason why you should choose WooCommerce.
Moreover, Upscale is a premium WordPress theme designed for those who want to build an eCommerce website providing a great online shopping experience. Upscale is created to fully support WooCommerce’s capability while keeping the design pleasant and modern in order to create the perfect buying atmosphere. With plenty options of customization and features in it, you have your own control and flexibility to customize the theme so that it can suit your brand. The present of Visual Composer and Revolution Slider in Upscale facilitate the easiness of building pages and creating a slider to enhance the display of your website.
The basic things you need in an eCommerce store, of course, have been covered. You can sell physical and digital products with WooCommerce, and it can be your own products or affiliate ones. You can also encourage your customers to rate and write a review for purchased products within the review section which will be helpful for the others to make their purchase decision. Sale tax, currency, payment method are easy to configure and eCommerce basic features such as quickview and wishlist are built-in in Upscale. And for comfortable customization, Upscale theme provides live preview which will be handy to set up the appearance of your store.
Leverage the Main Features
- Lots of Layouts for Shop Page and Single Product
What’s not to love when you can have different layouts for each product page? Upscale lets you have 6 distinct appearances, both for the product page and shop page. 6 layout options for each clearly gives you more variations to be outstanding.
- Header & Footer Builder
Pages are easily built in Upscale, so are header and footer! Simply drag and drop the header or footer elements to create the layout you want. To make it easier (as if it’s not already easy!), you can choose a preset layout for header and footer before you drag and drop the elements.
- Product Tagging
Despite creating a shop, you can create lookbook, blog, and portfolio on your eCommerce site. And the awesome thing is that you can link the contents on them to your products conveniently. It’s all possible using the product tagging feature in Upscale. When you upload an image, you can place tag buttons in it. The buttons will show the short information of the products, and guide the shoppers to the product pages when they click the product link.
- Fast Checkout
Clear out all distractions when your customers don’t need them at all. Upscale theme can make the checkout process faster and simple by providing direct checkout button. So when they only need to buy a certain product, they can bypass the cart stage and directly go to the checkout page.
- Product Video
The power of videos is still strong and we can see that many eCommerce stores take advantage of video. They feature videos on their product pages to show their product in motion. You can join them as you can add product video on the product page. When your customers click the play button, they can see your product in action and of course, help them to make their purchase decision.
- Sticky Add To Cart
Upscale provides sticky add to cart button which is essential for the mobile version or if you have detailed product description. After reading the product detail thoroughly and decide to purchase the product, the customers don’t need to scroll back to the top of the page. They can click add to cart button anywhere and ready to check other products or go to the checkout process. Thus, you don’t need to insert CSS or modify any code to make this happen, you just only need to enable the sticky add to cart button and everything’s done.
- Color Swatches and Product Gallery
Displaying only dropdown options for product variation becomes boring sometimes, right? But you don’t need to find an additional plugin when you want to display the variation options in swatches mode. You can set up the swatches right from the product setting when you add a product. The variation of the product can be color swatches or image swatches. If you have custom variation beside color such as pattern, you can upload your own images showing the pattern and it will be displayed the same as the color swatches. Once the shoppers click on the swatches, the displayed product gallery will change based on the variation.
Build with Upscale Theme
- Getting Started: Install Upscale Theme and WooCommerce
After managing your domain name and web-hosting, what you need to do is installing Upscale from your WordPress dashboard. Navigate to Appearance > Themes, upload the Upscale zip file, then install and activate the theme. Upscale has included WooCommerce plugin, so you only need to install and activate the required plugins after installing the theme.
Don’t forget to activate your Envato Toolkit so you can receive theme update directly on your WordPress dashboard.
- Copying The Look: Install Demo Layout
You don’t need to create your store from scratch because Upscale has one-click demo installation. Choose one of the demos in Upscale then with a click, you will have a beautiful layout on your store. If needed, you can do few customization such as changing the color elements.
The next step is adding your collection on the web! After setting up the appearance, you can upload the products you sell. From your WordPress dashboard, go to Products > Add Product. There you can add product images, product details, and even customize the page layout within the Dahz setting. If the product has various options, don’t forget to set the product type as variable product so you can create color/image swatches later.
- Enhancing The Display: Maximize Theme Functionality and Shortcodes
Now that you’re almost ready to open your store, you can take advantage of Upscale’s features. For instance, you can create newsletter pop-up for signup form, setup megamenu, and create lookbook. The shortcodes in Upscale can also help you to improve the appearance of your page. Product tagging, product carousel, and video banner are the example elements you can add to the post or page content of your website using Dahz shortcodes.
Users can refer to the Upscale’s online documentation as the guidance to leverage the theme’s capability.
Upscale is suitable if you want the simplicity and flexibility to build an eCommerce website. Thus, it shows that you can create an amazing web store and deliver a great shopping experience even though you don’t know a thing about coding or building a website before. Hopefully, you can create whatever store you have in mind with it.
Do you use Upscale theme to set up your eCommerce website? What feature do you like the most from the theme? Let me know your experience of creating eCommerce website with Upscale in the comment section below.